We may earn money or products from the companies mentioned in this post, at no additional cost to you.
Are you an Instagram addict? You love Instagram and you love the thought of making Instagram your job. Well, you are in store for a treat. In today’s post, we’re talking about how to use Instagram to make money AND do it full-time!
You will be happy to hear that making money with Instagram is something you can do.
Many people do it and have a lot of success!
What’s great about Instagram is that it is a free platform and they make it so easy for you to monetize your Instagram account.
Keep reading while we share these awesome ways you can use Instagram to make money starting this week!
Why Make Money with Instagram
You have probably heard the saying, “If you do something you love, you never work a day in your life.”
For those who love social media, what’s better than using a platform you adore to make money.
It’s actually how I got my start making money online and Instagram helped me leave my 9 to 5 to work online full-time! That was just 6 years ago!
If you’re an Instagram user, you probably post selfies, check out accounts of famous people, brands, Instagram crushes, and more.
The visual platform is a hub for making money.
Here’s how you get started…
How to Get Started Making Money on Instagram
It starts with an Instagram account.
You can use your existing Instagram account or open a new Instagram account.
This is step 1.
Step 2 involves determining how you will use your Instagram account to make money.
Here are some ways to monetize your Instagram account (pick one or more).
- Brand sponsorships
- Affiliate marketing
- Lead generation
There may be more ways than this but these core 4 IG monetization methods are going to be what we discuss.
Making Money with Brand Sponsorships
Brand sponsorships are when the brand and the influencer come together to create a campaign for the purpose of promoting the brand.
For example, a hot sauce company may partner with a food blogger on Instagram to promote their sauce to the influencer’s audience.
Some influencers you may have heard of include:
- Kim Kardashian
- Paris Hilton
- Any recording artist
- Any sports athlete
- Popular bloggers and YouTube creators
I’ve seen YouTube influencers get put on big brand campaigns like Covergirl or Pepsi.
There is big money here but the key with this one is your audience.
To make money with brand sponsorships, you should have a loyal audience that you influence.
It doesn’t have to be in the millions either, as more and more brands are partnering with microinfluencers (10K to 50K followers or under) to work with in campaigns.
How to get started?
If you want to try your hand at this, you can start by going to sponsored networks. These networks work with brands and can act as the middleman between you and the brand, helping to hash out all the campaign details like compensation, timeline, and more.
Check out these sponsored networks to try:
Networks are an easy way to get paid for brand sponsorships.
The network does all the work. They will find the brand, negotiate the campaign, terms, deadlines, compensation, etc. Then, they present it to you in a neat little package and you can accept or decline.
Once you run the campaign, you can be eligible for payment.
The second way to make money with sponsorships is through private negotiation.
This is where you do all the work including:
- Contacting the brand
- Negotiating the campaign terms
- Planning and execution
- Collecting payment
- Measuring progress
This is more time-intensive and more work, for sure, but it’s also more money, compared to working with a network, since the network usually keeps a cut of the campaign fee, to compensate themselves for their work.
Private negotiation is not as hard as it may seem.
First, you find brands.
Then, you contact them, via email, on social media, or through other methods.
You present you opportunity to collaborate and if they’re interested, you can move forward from there, discussing compensation, length of campaign, type of campaign, and more.
Making Money with Affiliate Marketing
Next is the opportunity to make money with Instagram through affiliate marketing.
You talk about affiliate products in your instastories, on your Instagram profile, in your posts, and the sales that result earn you a commission.
For example, I used to collaborate on giveaways with an ItWorks rep.
If you don’t know, ItWorks sells a variety of health/wellness products for weight loss, wellness, and health. She used Instagram as an opportunity to not only sell products but also to recruit other reps under her.
She had around 66K followers when we met and has much more today, I bet.
This is a lucrative way to make money through Instagram.
Find affiliate programs through affiliate networks, which are free to join.
An affiliate network is a hub for tons of affiliate programs.
Here are some examples:
You join the network for free and then you can apply to individual affiliate programs from there.
You can also join affiliate programs privately, right through the merchant.
For example, if you’re a fan of a denim brand, you may visit their website and find their affiliate program on site.
It’s usually located in the Footer and you can follow the instructions to join the affiliate program.
Once you’re an affiliate, grab your affiliate link and share it!
When people click and that click results in a sale, you earn a commission.
For example, as a denim brand affiliate, you might earn a 10% commission on sales you refer.
So, if someone visits the denim website from your affiliate link and buys $300 worth of product from that website, your 10% commission makes you $30!
And, that is exactly how it works!
Making Money with Ecommerce
Then, you have ecommerce as a way to make money with Instagram.
This is how I got my start making money online.
You create for your ecommerce brand on Instagram and then share your products through Instagram posts and stories.
You refer products back to your store, they buy, and you make money.
When I was running an online boutique several years ago I got 90% of my traffic from Instagram and it helped me reach a 5-figure income per month with my store!
To get started, follow these steps…
Step 1.) Open Your Store
Head to Shopify and open your store.
Step 2.) Source Products
Next, you’ll add products to your store then, launch!
Step 3.) Sell and get paid!
Lastly, sell your products online on Instagram and through your website and make money!
Making Money with Lead Generation
Instagram is an awesome way to collect leads for your business.
Whether you need customers for your store, your service-based business, or your clients, you can use Instagram to accomplish all that and make money online!
So there you go! You can see that Instagram is a great way to make money.
It may not be an overnight turnaround but you can explore the many options described above to help you start making money with Instagram!
What do you think?
Which avenue will you take to monetize your Instagram following? Comment below so we can hear your thoughts!